Population : 128,137,485 명

(Year 2000) Internet Users : 47,080,000 명

Latest Data Use Growth (2000~2005) : 86,050,000 명

More than 60% of the total population is search engine users..
The prevalence of internet in Japan is high.
About the 80% of Japanese internet users uses search
engines when they want to find certain information.
Search Engines are broadly used as resourceful way of
looking for information.

The 70% of Japanese searchers only chooses to see the first 1~2page; if they can't find the right information in the first 20 results, then they switch to another keyword term or search engine.
Ranking on the first page on search result is highly
recommended if you want to meet your potential
Japanese visitors on the web.

  www.yahoo.co.jp
  www.google.co.jp
  www.msn.co.jp
  www.goo.ne.jp
  www.biglobe.ne.jp
  www.excite.co.jp
  www.nifty.com
  www.infoseek.co.jp
  www.fresheye.com
  www.nikkei.co.jp